Tom Peters on You Are the Company You Keep
Business guru Tom Peters (author of “In Search of Excellence”) shares his insights in this video on the effects of keeping company with people that inspire and educate you.
Simon Sinek on How Great Leaders Inspire Action
If you want to know how the world’s greatest leaders and organisations became the greatest? You have to start with “why”. This is the second most viewed video on Ted.com and once you’ve watched it, you’ll know why.
Humans of New York – How I Approach People
Humans of New York is a modern phenomenon. Over the past few years Brandon Stanton’s blog has become one of the most fascinating things on the internet. Who’d have thought that photos of ordinary New Yorkers alongside a brief insight into their personal stories, would be so gripping? Here’s what Wikipedia has to say about it: Humans of New York (HONY) is a photoblog and bestselling book featuring street portraits and...
Seth Godin on How to Find a Purple Cow
In this remarkable (and I’m choosing my words carefully) interview Seth Godin tells us exactly how to identify whether your idea or what you do is unusual and valuable enough to be a purple cow. Everybody that wants to fulfill their potential needs to understand what their purple cow is. Godin’s book “Purple Cow” has become a classic marketing resource. You can pick up your own copy in our...
Why Videos Go Viral
Ever wondered how to make a viral video? Some make it seem like it’s the marketers’ Holy Grail. If only your campaign could go viral like the Old Spice guy. But how do you do it? In this entertaining talk Kevin Allocca, YouTube’s trends manager, shares the 4 reasons a video goes viral.
Seth Godin on Tribes
Seth Godin’s classic TED presentation about the concept of Tribes: “The Tribes we Lead”. This is a vital concept for anyone who wants to succeed online or offline. Well worth the time to watch, this is an entertaining and fascinating talk.
